Coronation weekend to generate up to £50m for West End


Sabina Weston


In order to promote the event, the New West End Company has decorated the West End with 247 Union Jack flags, coronation planters, and a series of street installations with the slogan ‘get your royal on’. Coronation-inspired retail and hospitality experiences are also accessible through QR codes displayed across the area.

New West End Company chief executive Dee Corsi said: “London’s West End will be transforming itself in the coming days to mark this historic British milestone.

“There is no better place to celebrate the coronation than London, and no better place to take part than in the West End. From royal-inspired menus in our district’s famous restaurants to family-friendly activities we can promise visitors that the West End will be offering a happy and glorious range of experiences that are fit for a king, yet accessible to all.

To read more, please click here.